ED
E-commerce Development
Custom and platform-based online stores — Shopify, WooCommerce, or a fully bespoke Rails build — designed to convert visitors into customers.
We build e-commerce experiences that fit how you sell: fast, SEO-friendly storefronts on Shopify or WooCommerce for standard catalogues, or a fully custom Rails platform when your product, pricing or fulfilment model needs more flexibility than an off-the-shelf platform allows.
What's included
- Shopify & WooCommerce store builds
- Custom Rails e-commerce platforms
- Payment gateway & inventory integrations
- Conversion-focused product & checkout design
- SEO-friendly catalogue structure
Technologies we use
Shopify / WooCommerce
Ruby on Rails
Stripe / PayPal
PostgreSQL
Redis caching
Business benefits
- A faster, well-structured checkout directly reduces cart abandonment
- SEO-friendly catalogue structure means new products get indexed and found without manual work
- Custom builds remove the pricing, fulfilment or catalogue constraints an off-the-shelf platform forces on unusual product types
Example use cases
A growing brand outgrowing a template-based Shopify theme
A product catalogue with configuration or pricing rules standard platforms can't express
Migrating from a legacy e-commerce platform without losing SEO rankings
A subscription or usage-based product that needs custom billing logic beyond a standard cart